Prakruti is engaged in the entire spectrum of activity right from the cultivation of medicinal plants, their processing and extraction.
The success of any herbal based company is dependent on the ready availability of high quality medicinal herbs. Keeping this in mind, we at Prakruti Products have ventured into the area of contract farming. This activity of ours is very fulfilling in two ways- in addition to ensuring the availability of quality raw material it also helps us at Prakruti Products to give back to society as part of our Corporate Social Responsibility to the most deserving class of people in our society viz. the farmer.
We have directly engaged in the farming and production of Turmeric and Marigold. We even have a very good supply chain of garcinia directly from the collectors as well as many NGO’s. This activity of ours has resulted in numerous benefits to the farmer community leading to better income levels and thereby improving standard and quality of lives.
We enter into a direct buy back agreement with farmers to ensure better returns to them, without the intervention of middle man or an agent. We do this by advancing money to the farmer’s right from the onset of the agreement and also disburse payments at periodic intervals to take care of all their needs.
We provide the farmers with high quality seeds, educating them about Good Agricultural Practices. This ensures optimum yield from the land to thereby increasing his earnings.
We encourage the use of bio pesticides and bio fertilizers to ensure that the soil integrity is preserved for sustainable farming operations. This in turn ensures that the period of inactivity where the farmer is unable to cultivate his land due to indiscriminate usage of chemical pesticides is avoided, thereby safeguarding the interest of the farmer.